Rae Hoffman posted an awesome interview with some of the top link builders in the industry. If you only read one link building post this year, make it this one. The people interviewed are (list copied from original post):
- Aaron Wall of SEO Book and Clientside SEM
- Dave Snyder, Managing Partner of the Blueglass Agency
- Debra Mastaler of Alliance Link and the The Link Spiel
- Eric Ward, Ericward.com Linking Strategies and Chief Link Evangelist at advertising intelligence firm AdGooroo.com
- Jim Boykin of We Build Pages
- Justilien Gaspard, Link Columnist for SEW and owner of Justilien.com
- Michael Gray of the Graywolf SEO blog
- Rae Hoffman, aka Sugarrae, CEO of MFE Interactive and Outspoken Media
- Rand Fishkin from SEOMoz
- Roger Montti, the founder and owner of martinibuster.com
- Todd Malicoat, aka Stuntdubl, SEO faculty at MarketMotive.com
Keeping with prior format, this interview is very unique in my eyes as opposed to other interviews for two main reasons. The first being that the questions submitted are actually submitted by the interviewees (one each) so you’re not only getting answers from some of the best, but on topics that other advanced link builders want to hear about.
The second is that no one gets to see the answers of anyone else before the interview is published (I answer mine before sending them out to the interview panel). As I’ve said before, this isn’t about a single answer followed by ten head nods. Any agreements come from true beliefs and any contrary opinions come from the same. We’re all good at what we do, but it doesn’t mean we always agree or that any single one of us is the “be all, end all” on developing backlinks.